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There are over half a million vegans in Britain, new research
commissioned by The Vegan Society in partnership with Vegan Life
magazine, has found.
At least 542,000 people in Britain are now following a vegan diet and
never consume any animal products including meat, fish, milk, cheese,
eggs and honey. This is an increase of over 350 per cent since the last
estimate a decade ago, making veganism one of Britain’s fastest growing
lifestyle movements.
The study, carried out by leading researchers Ipsos MORI, surveyed
almost 10,000 people aged 15 or over across England, Scotland and Wales –
the biggest ever poll quantifying the vegan community.
Vegan Life magazine publishing director Keith Coomber said: “The
public perception of veganism is changing fast. It’s no longer an
extreme lifestyle, it’s easy and accessible – you can walk into any
supermarket and be greeted by a huge range of dairy-free milks and other
vegan-friendly products.
“As consumers become more savvy about the reality of the animal
farming industry, and the health implications of meat and dairy
products, this boom will only continue.”
“To have over half a million vegans in Britain is fantastic. More
people than ever before are acting upon the health and environmental
benefits of veganism, and finding out what really goes on in the meat
and dairy industries and deciding they do not want to contribute to the
pain and suffering of animals,” said Jasmijn de Boo, CEO of The Vegan
Society.
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