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VICTORY: Johnson & Johnson Stops Using Animals for Sales Training After PETA Campaign!
ohnson & Johnson—a household name for consumer products such as BAND-AID®, LISTERINE®, NEUTROGENA®, and AVEENO®, and the self-proclaimed “world’s most comprehensive medical devices business”—is reportedly cutting open and killing pigs in archaic and cruel laboratory drills in order to show its sales personnel how its products work, even though this practice has already been abandoned by its top competitors. The next training class is reportedly scheduled for October 27 in Cincinnati.
Instead of mutilating live animals to demonstrate how a surgical medical device works in human beings, Johnson & Johnson could use a variety of superior non-animal training methods, such as advanced human-patient simulators, “living” human-cadaver models, or synthetic soft-tissue models.
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